Below are the 2 most recent journal entries recorded in billmason423's InsaneJournal:

Monday, December 12th, 2011
8:01 pm	How to Give Your Jewelry Designs a Personality That Sells Are you a jewelry designer who markets your own handmade jewelry line? If so, it may be beneficial to step back and take a fresh review your jewelry designs and get yourself an important question: "Does my handmade jewelry line have a unique personality?". It is really an important question to ask because if your jewelry doesn't have a personality or voice of their own, it will likely be lost within the sea of imported and produced in higher quantities jewelry that bombards the consumer every single day. You will find there's bead store customer who's quite a skillful jewelry maker. She focuses on necklace sets including matching earrings and often a bracelet. She uses top quality materials and her work is excellent constructed. She keeps her prices at a very affordable level without underselling herself. Well this very nice handmade jewelry designer arrived to our store having a distraught look on her face. She was visibly upset, even just in tears. She tearfully claimed the jewelry she worked so hard on wasn't selling at shows or through the consignment outlets where she consigns. She'd the look of a defeated individual who involved to give up on her dream. We couldn't have that! fresh jewelry We asked her to show us her jewelry designs which she happened to possess together with her. One take a look at her designs explained a great deal. Although you could tell a lot of care and workmanship choose to go to their construction and the designs were well executed, her pieces lacked the kind of impact that turns a great piece of handmade jewelry into a "must have" piece. This very frustrated handmade jewelry designer used gorgeous semiprecious stone beads and sterling, but they were arranged in a pretty, but somewhat predictable manner. We decided that she required to add a "signature look' to her designs to provide them personality and turn them into something special that consumers might have difficulty passing up. After circling the store for awhile and discussing various options, we decided that the addition of a beautiful handmade lampwork bead or two to each design only agreed to be that which was needed to give her jewelry a signature look. Yes, she would have to raise her price points a bit since handmade lampwork beads could be expensive, however i felt sure that she might get these higher prices with increased distinctive designs. Our frustrated jewelry designer went home and designed 15 new necklaces using a couple of strategically placed lampwork beads in each design. The gorgeous colors in the lampwork beads made the rest of her design pop, taking them from rather ordinary to quite extraordinary. Her price points were raised to pay for that increased expense. To create a long story short, at her next craft show she sold EVERY ONE of her new necklaces. Needless to say, she was thrilled! Is it time to check out your jewelry line with a fresh eye for originality? Does your jewelry have a personality? If not, it may be time to make some subtle changes to provide your jewelry sales that extra boost. Here are a few ideas for giving new personality for your jewelry: 1. Add few dichroic sand in strategic areas of your design. Dichroic glass emits a beautiful, iridescent sheen that contributes color and life to a handmade piece of jewelry. fresh jewelry 2. Have you ever worked with polymer clay? Using polymer clay, you can create beautiful, one-of-kind signature beads only using a few their hands and an oven. You may create beads that nobody else can access. You are able to point out to your customer that these beads are "one-of-a-kind" handmade artisan beads. 3. Give a stunning pendant towards the center of a number of your necklaces. Don't settle for just an ordinary pendant. Search for something nobody else has. You can make an incredible pendant using a headpin, and unusual lampwork bead and some decorative silver beads. 4. Use a distinctive, large, beautifully detailed high quality clasp that grabs attention. A simple clasp change can often give a necklace or bracelet an entirely new personality. You may even consider having a signature clasp cast for you personally by a jewelry casting company. This is not as expensive as you may think and really adds to your design options. 5. Try some unusual color combinations. Certain colors placed together can really create a design "pop". Review your color wheel and note the way a color could be markedly enhanced when placed next to its complement. Don't settle for tired, overused color combinations. Think as they are! 6. Sign your work or add a hand stamped, metal signature tag for your designs. It may be custom made for you by variety of companies on the internet or buy tiny metal discs and hand stamp your personal. 7. Consider adding gorgeous buttons or charms having a vintage look like a centerpiece for many of your necklaces. This can add this type of vintage feel to your creations. There are lots more ways to include personality for your jewelry but, desired to keep taking into consideration the steps you could have to provide you with jewelry a more identifiable personality. By regularly reassessing and redefining your jewelry business, you can give it the personality it must generate some serious profits. (Comment on this)
7:59 pm	How you can Give Your Jewelry Designs a Personality That Sells Are you a jewelry designer who markets your own handmade jewelry line? If that's the case, it may sometimes be good for step back and have a fresh look at your jewelry designs and get yourself an essential question: "Does my handmade jewelry line possess a unique personality?". This is an real question to inquire about if your jewelry does not have a personality or voice of its own, it will be lost in the sea of imported and mass produced jewelry that bombards the consumer every single day. We have a bead store customer who is a significant skillful jewelry maker. She specializes in necklace sets which include matching earrings and sometimes a bracelet. She uses high quality materials and her work is very nice constructed. She keeps her prices in a very reasonable level without underselling herself. Now this excellent handmade jewelry designer came into our store with a distraught look on her behalf face. She was visibly upset, even in tears. She tearfully claimed that the jewelry she worked so difficult on wasn't selling at shows or with the consignment outlets where she consigns. She had the look of a defeated individual who involved to stop on her behalf dream. We couldn't have that! fresh jewelry We asked her to exhibit us her jewelry designs which she happened to have together with her. One look at her designs explained quite a bit. Even though you could tell a great deal of care and workmanship had gone into their construction and also the designs were well executed, her pieces lacked the kind of impact that turns a great piece of handmade jewelry right into a "must have" piece. This very frustrated handmade jewelry designer used gorgeous semiprecious stone beads and sterling, however they were arranged inside a pretty, but somewhat predictable manner. We decided that they needed to give a "signature look' to her designs to provide them personality and using them as something that consumers would have a hard time passing up. After circling the shop for awhile and discussing various options, we decided the addition of the beautiful handmade lampwork bead or two to every design was just what was required to offer her jewelry a signature look. Yes, she would have to raise her price points a little since handmade lampwork beads can be expensive, but I felt certain she might get these higher prices with more distinctive designs. Our frustrated jewelry designer went home and designed 15 new necklaces using one or two strategically placed lampwork beads in each design. The attractive colors in the lampwork beads made the remainder of her design pop, taking them from rather ordinary to quite extraordinary. Her price points were raised to pay for the increased expense. To create a long story short, at her next craft show she sold All of her new necklaces. Obviously, she was thrilled! Is it time to check out your jewelry line having a fresh eye for originality? Does your jewelry have a personality? Otherwise, it might be time for you to have subtle changes to give your jewelry sales that extra boost. Here are some suggestions for giving new personality for your jewelry: 1. Add few dichroic glass beads in strategic regions of your design. Dichroic glass gives off an attractive, iridescent sheen that adds color and life to some handmade piece of jewelry. fresh jewelry 2. Maybe you have caused polymer clay? Using polymer clay, you can create beautiful, one-of-kind signature beads only using several hand tools as well as an oven. You can create beads that no one else has access to. You can emphasize your customer these beads are "one-of-a-kind" handmade artisan beads. 3. Add a stunning pendant to the center of some of your necklaces. Don't be satisfied with just an ordinary pendant. Search for something no one else has. You may make an amazing pendant by using a headpin, and unusual lampwork bead and some decorative sterling silver beads. 4. Make use of a distinctive, large, beautifully detailed top quality clasp that grabs attention. An easy clasp change can frequently provide a necklace or bracelet a completely new personality. You may even consider using a signature clasp cast for you with a jewelry casting company. This is not as expensive as you may think and extremely contributes to your design options. 5. Try some unusual color combinations. Certain colors placed together can definitely make a design "pop". Take a look at color wheel and note how a color could be markedly enhanced when placed alongside its complement. Don't be satisfied with tired, overused color combinations. Think out of the box! 6. Sign your projects or give a hand stamped, metal signature tag for your designs. These can be customized for you personally by number of companies on the internet or buy tiny metal discs and hand stamp your own. 7. Attempt to add gorgeous buttons or charms having a vintage look as a centerpiece for many of the necklaces. This could add such a vintage feel for your creations. You will find plenty different options to add personality to your jewelry but, wanted to keep thinking about the steps you might take to give you jewelry a far more identifiable personality. By regularly reassessing and redefining your jewelry business, you are able to provide the personality it needs to generate some serious profits. (Comment on this)